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Thursday 8 August 2019

Visa Inc

Possibly one of the best known brand logos in existence, Visa Inc is a global corporation based in California, United States. 


This business model has pretty much encroached on every life in the developed world as there aren't too many people without a credit card; there are plenty of lives in the developing world taking advantage of easy credit as well. 

Interestingly, Visa Inc does not issue credit cards, instead banks and increasingly so general businesses issue Visa branded credit cards with Visa Inc providing financial solutions for payment. 

I find it extraordinary that such a financial services business could be built without actually issuing their own credit cards, instead relying on payment systems generating a percentage of the sale. 

This is a highly profitable business now relying on electronic transactions as opposed to the old style paper transaction that also required a phone call to verify the purchaser's credit worthiness.

Visa Inc is offering new financial products to ensure this business maintains its competitive advantage and is well placed for the future.

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